لمعرفة مؤشرات ما يبحث عنه العالم، إليكم الشكل الجديد لخدمة مؤشرات Google
28/09/2012
فيرجينيا الغربية تتصدر عمليات البحث في الولايات المتحدة بحثًا عن الأشياء الخيالية (اطلع على الجانب السفلي الأيسر من الصفحة!)
الاهتمام بعبارة البحث [red hot chili peppers] والتي تعني حرفيًا "الفلفل الأحمر الحار" تغزو أوروبا هذا الصيف بفضل جولة الفرقة الموسيقية Red Hot Chili Peppers في أوروبا، اطلع على خريطة العرض البطيء التالية:
لقد شاهدنا العديد من الأمثلة على اتجاهات البحث التي تم اكتشافها باستخدام مؤشرات البحث، سواء من مهرجان الأوسكار أو مباراة السوبر بول، سواء من التسوق أو الانتخابات، سواء من ملخص مؤتمر Google Zeitgeist السنوي أو الأشياء العديدة التي اكتشفناها حول الويب.
يمكن الاستعانة ببيانات مؤشرات Google لفهم اتجاهات البحث على مستوى العالم فهمًا أفضل؛ مع تحديد اتجاهات الصحة كما هو الحال في اتجاهات الإنفلونزا، والنشرات الإخبارية عن الاقتصاد، والدراسات التي تتناول إمكانية توقع اتجاهات البحث. كما يتم الاستعانة ببيانات مؤشرات Google في العديد من المقالات العلمية التي تتناول مباحث علمية مختلفة.
وتشكل هذه المعلومات أهمية كبيرة بالنسبة إلى الصحفيين والأكاديميين وأي شخص لديه فضول لاستكشاف العالم، ولذلك يسعدنا أن نعرف ما الذي ستكتشفه كذلك. نتلقى رسائلكم الإلكترونية حول التجارب المفضلة لديكم على البريد الإلكتروني trends-stories@google.com.
الناشر: يوسي ماتياس، كبير مديري هندسة البحث
Insights into what the world is searching for -- the new Google Trends
Since we launched Google Trends and Google Insights for Search, we’ve seen millions of people using Trends to keep up with trending interests online, and a range of journalists, businesses and researchers around the world using Insights for Search to compare the popularity of search terms over time and across regions. We’ve made steady improvements, most recently revamping our Hot Searches list to provide richer context for breakout searches.
Now we’re merging Insights for Search into Google Trends, wrapping it all up in a clean new interface to give you a clearer view of what’s on the world’s mind. The new Google Trends includes features from both products and makes it easier and more intuitive to dig into the data. We’ve updated the line chart and map using [HTML5?] so you can now load the page on your mobile devices, visualize the results without scrolling, and get Hot Searches not just for the U.S., but also India, Japan, and Singapore.
So, what exactly can you learn about people’s interests from Google Trends? A few of our recent favorites:
We’ve seen so many examples of insights gleaned from Trends, from the Oscars to the Super Bowl; from shopping to elections; from our yearly Google Zeitgeist summary to the many we’ve found around the web.
Google Trends data can be used to better understand global trends -- identifying health trends such as in flu trends, nowcasting in economics, and studies on the predictability of search trends. And it has been used in many scientific articles across disciplines.
There’s so much in this data for journalists, academics, and anybody who’s curious about the world to explore, and we’d love to see what you find. Email us your favorites at trends-stories@google.com.
Posted by: Yossi Matias, Senior Engineering Director in Search
Now we’re merging Insights for Search into Google Trends, wrapping it all up in a clean new interface to give you a clearer view of what’s on the world’s mind. The new Google Trends includes features from both products and makes it easier and more intuitive to dig into the data. We’ve updated the line chart and map using [HTML5?] so you can now load the page on your mobile devices, visualize the results without scrolling, and get Hot Searches not just for the U.S., but also India, Japan, and Singapore.
So, what exactly can you learn about people’s interests from Google Trends? A few of our recent favorites:
- [beach] and [snow] are just about inverse throughout the year
- West Virginia leads the US in searches for spooky things (play around at the bottom left!)
- Interest in [red hot chili peppers] shifted around Europe this summer as the band toured there -- see this time-lapse map:
We’ve seen so many examples of insights gleaned from Trends, from the Oscars to the Super Bowl; from shopping to elections; from our yearly Google Zeitgeist summary to the many we’ve found around the web.
Google Trends data can be used to better understand global trends -- identifying health trends such as in flu trends, nowcasting in economics, and studies on the predictability of search trends. And it has been used in many scientific articles across disciplines.
There’s so much in this data for journalists, academics, and anybody who’s curious about the world to explore, and we’d love to see what you find. Email us your favorites at trends-stories@google.com.
Posted by: Yossi Matias, Senior Engineering Director in Search
